Subject: Music and Media
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Chapter

Advertising the English Glee to Women, 1750–1800 Get access

Bethany Blake
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Organized Labor and Commercial Advertising: Music Unions and J. Walter Thompson Get access

Jessica Getman
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Designing Identities: Sound and Music in Automotive and Appliance Branding Get access

Ken McLeod
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Music Supervision and Branding in an Era of “Convergent Advertising” Get access

Tim J. Anderson
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

About a B(r)and: Geffen Records, Universal, and the (Posthumous) Packaging of Nirvana Get access

Laurel Westrup
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

“Have You Played Atari Today?” Music and Audience in an Early Video Game Advertising Campaign Get access

William Gibbons
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

The Sounds of Coca-Cola: On “Cola-nization” of Sound and Music Get access

Nicolai Jørgensgaard Graakjær
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

The Persistence of Memory: Structural Functions of Music in Commercial Jingles Get access

Ron Rodman
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Medievalism Goes Commercial: The Epic as Register in Contemporary Media Get access

David Clem
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

“Pushin’ It” Sounding Difference Through Humor in Geico’s 2014 Salt-N-Pepa Spot Get access

Joanna Love
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

“Once You Hear This, Act Fast” Music in Civil Defense Television Advertisements, 1950–1970 Get access

Reba A. Wissner
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Toward a Utilitarian Theory of Consumer Response to Advertising Music Get access

Lincoln G. Craton
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Hearing, Remembering, and Branding: Setting Strategic Directions for Sonic Branding Research Get access

Vijaykumar Krishnan and James J. Kellaris
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Methods for Testing the Emotional Effects of Music in Advertising and Brand Communication Get access

Daniel Müllensiefen
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Commercial Sound: A Review of the Effects of Popular Music in Radio and Television Advertising Get access

David Allan
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Audiovisual Advertising: Effects of Music on Psychological Transportation and Narrative Persuasion Get access

Madelijn Strick
in The Oxford Handbook of Music and Advertising
Published: 10 February 2021
Chapter

Yolngu Music, Indigenous “Knowledge Centers” and the Emergence of Archives as Contact Zones Get access

Peter G. Toner
in The Oxford Handbook of Musical Repatriation
Published: 08 August 2018
Chapter

Claiming Ka Mate: Māori Cultural Property and the Nation’s Stake Get access

Lauren E. Sweetman and Kirsten Zemke
in The Oxford Handbook of Musical Repatriation
Published: 09 October 2018
Chapter

Angels of Light Get access

Jean-Pierre Geuens
in The Oxford Handbook of Sound and Image in Digital Media
Published: 16 December 2013
Chapter

Lost in Sensation: Reevaluating the Role of Cinematic Sound in the Digital Age Get access

William Whittington
in The Oxford Handbook of Sound and Image in Digital Media
Published: 16 December 2013